TEVA FLAGSHIP STORE

 

adventure Outpost, with a Small "a"

 

Teva, for its first store, wanted an experiential showcase that tapped into millennial's version of adventure. For this group, adventure is spontaneous and nearby, often including beer and BBQs. The store design reflected and spoke to the group with integrated storytelling moments and staff authored review of products.

 

Try on benches contained Teva-proprietary foam cushioning on the seats. Leather draped stuff sacks acted as ottomans. And a richly layered wall behind the cash wrap showcased snapshots and artifacts from a recent Teva brand ambassador's adventure.

 

Teva sandal straps were used to suspend products at the walls. It was also used to create a textural canopy over the heart of the store in an otherwise spartan build-out. Overall, the store reflected the Teva values and ethos of individuality and freedom.

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©2018 Turn Design

An image of Turn Design logo.
an image of Teva retail environment designed by Craig Wollen of Turn Design

TEVA FLAGSHIP STORE

 

adventure Outpost, with a Small "a"

 

Teva, for its first store, wanted an experiential showcase that tapped into millennial's version of adventure. For this group, adventure is spontaneous and nearby, often including beer and BBQs. The store design reflected and spoke to the group with integrated storytelling moments and staff authored review of products.

an image of Teva Orlando, Florida retail display designed by Craig Wollen of Turn Design

Try on benches contained Teva-proprietary foam cushioning on the seats. Leather draped stuff sacks acted as ottomans. And a richly layered wall behind the cash wrap showcased snapshots and artifacts from a recent Teva brand ambassador's adventure.

 

Teva sandal straps were used to suspend products at the walls. It was also used to create a textural canopy over the heart of the store in an otherwise spartan build-out.

 

Overall, the store reflected the Teva values and ethos of individuality and freedom.

an image of Teva retail display designed by Craig Wollen of Turn Design
an image of Teva retail display designed by Craig Wollen of Turn Design
An image of Turn Design logo.
an image of Teva retail environment designed by Craig Wollen of Turn Design
an image of Teva Orlando, Florida retail display designed by Craig Wollen of Turn Design
an image of Teva retail display designed by Craig Wollen of Turn Design
an image of Teva retail display designed by Craig Wollen of Turn Design